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  • Wenlin Qi

DES241 weekly blog

Week 9

The great news was- Sean who is the head of the bill culber trust replied to our interview invitation and one of the team members named Helen who was in charge of this part had a friendly zoom meeting with him. Happily, he had no criticism of our current design approach, which means that we can move forward with confidence.

We soon organized a meeting to finalize the concept by voting, and the two got the same number of votes, so we decided to combine them. The overall visual effect should be improved.


winner 1






winner 2




















One of the team members named Judy created the final concept. I personally like the idea, while it might be challenging to create the AR prototype.


phone perspective




I took it as the basis, brainstormed the storyboard of the video presentation, roughly showing a basic concept. The main idea is to echo the situation faced by marine organisms with the AR scene so that audiences can resonate. But I also understand that it is difficult to realize the part of fish. After all, we can't dive into the sea to shoot fish and play with plastic. Maybe there are some free online materials to use, or maybe there are other unique and smart ways to get similar shots at home. In any case, I will consider the reality and create other viable storyboards.




While realizing creativity, we should also take into account the actual situation. How to perfectly combine the two and present the desired effect will be a challenge for me which is worth exploring during the design process.






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